paulgdesigns.com

Custom Web Designs

  • Upgrades & New Designs

  • Repairs & Tutorials

  • Blogs & Bulletin Boards

  • MySQL Databases

  • Shopping Carts & E-Commerce

  • Search Engine Optimization

Whether this is your first web site, or you have an existing site in need of an upgrade or facelift, we can help.

From the "business card" site of just a page or two, to a dynamically controlled site that allows you to store all of your customers on the web for access anywhere in the world, we can help.

With technology and the web evolving at its current rate, it is no longer acceptable just to have a web site. It is at the point that just having a web site thrown up, or one that is out of date, can cause you more harm than good.

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Web sites, like technology and fashion do not stand still. We all know that a 13" black and white television with rabbit ears is old fashioned, and a bee hive hairdoo is not the latest. And we also know that if you were thinking of doing business with someone with a hairdoo and tv as mentioned, you just might to opt out.

Web sites are no different, people can regconize old tired web sites, and when they opt out, you dont see them again.

Getting found on the web is not as easy as it used to be. Taking advantage of technology that does not cost any extra money, thats just smart.

Find out how we can help you to get found, and its all included!!

Some sites are just in need of some repair work. Others we can take your existing content and apply it to a new design. Others just take a little tweaking to get it into productive high gear.

Every web site we create is a billboard for our service! A $300 web site gets the same creative service that one costing many times that would!

PaulgDesigns

Saint Peters Village, Pa

1-610-469-8643

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Frequently Asked Questions

While need might be a strong word, by not having a web site, you are certainly alienating or not even getting a chance with some buyers in your market.

Each situation and business is different, however if you are in an area that you have a good number of business travelers, you may be able to pick up some people that would otherwise not be able to find you. If you live in an area with new developments, these will have people that may not find you otherwise.

If you do any other advertising, mailers, papers etc, a web site can help to "close the deal" by giving people more information about you.

Last, with many small businesses, you may not need more than a page or two, and having a coupon for people to print is not a bad idea.

 

Sometimes it is easier said that done if you are not looking to pay advertising fees, however there are some tricks that we use that helps to get you found...and they are all included.

First, we offer a free evaluation of existing web sites, visit (add link) for more information on that.

Without seeing the site, it is hard to say, but some pretty common mistakes owners and designers make are:

Selling the wrong thing: What I mean by that is unless you are actually selling a product online via e-commerce, you don't really want to be trying to sell the product or service itself, you want to sell the action.

Meaning, if you are trying to gather a lead, sell the action of picking up the phone, write that email or fill out that form. If you are tying to have them visit your location, sell the action of them actually coming to see you, not just enjoy your site.

That is why the first order of business is to establish your primary and secondary goals for the site.

If your current web designer does not have meta tags in your site, without a doubt FIRE THEM! All sites should have meta tags, keywords and descriptions...period!

I have read a number of opinions and articles on the subject, and every one that I have ever read that says the meta tag is useless, without exception they all have included meta tags in their own sites.

Now they can be misused, and their value today is not what is once was, however the totality of time required to insert these into your site is not over 5 minutes. Why would you possibly not take 5 minutes to help your web site to be found?

Meta tags, keywords and descriptions are codes that are inserted into a web site that search engine bots and spiders read to catalog a site into the search engine databases.

While technically that is not a question, it is a feeling many small business owners share. Perhaps they investigated having a site and were quoted some price that seemed out of line. This is not uncommon.

But..if you spend money on yellow pages or mailers or newspaper ads of even radio or yard signs, by not having a web site you are missing out on the opportunity to continue "talking" to that customer that experienced the other advertising that you paid for, in other words, you are short changing all of your advertising efforts..

Statistics show that web site activity enjoys a huge spike in visits right after a mailer of other form of advertising hits. And many people, after reading your ad, don't find a web address to gather more information about you, ...typically hey move on to someone that does.

But having a web site is surprisingly inexpensive, call or write to get a quote.

Yes! I offer mentoring and tutoring as well as repairs and guidance for you to maintain your own web site.

It is very common on help boards and newsgroups to see a graphic artist or marketing person to be assigned the task of designing and creating the company web site. This also happens with do-it-yourself types that are trying to save some money.

I offer help anywhere from looking at your code and making minor changes, sometimes at no cost, to designing and templating your site so that you can create the bulk of it. I also offer to create the flying menus that are so popular for you to add to your site.

In short, if you are looking for work on a web site, it is worth your time to call or write to see how I might be able to help you.

There is no one answer, it depends on a number of different factors. For example how large the site is, what your site requires and any special requests you may have.

We are happy to create one page sites for small businesses as well as very large sites that include interaction, e-commerce and database management.

One aspect of our pricing is that we include everything you will need in our initial budget. We do not start a project and strangle you with add-ons or "mandatory options". We will quote you a price for the creation of the design and layout, then quote you a per page price, so you will be in control of the final figure.

After an initial conversation, we would be able to give you some budgetary pricing for your site. We can also work on a project that has a set budget as well.

 

Sure! (where is my easy button).

Need? No, Want? YES!

The biggest reason is that up to 48% of all surfing is done by people on computers that are not their own, specifically employees surfing on the company computer. They most likely do not have their private email set up, so to email you would mean to use the company email. Many people are not allowed or are concerned about privacy.

Another reason is that we see many of the forms are completed past or even way past normal business hours, so with a contact form, you will have someone who may not want to disturb you at 3 AM for an inquiry, they don't seem to mind completing a form at that time.

By providing a contact form, people can send you the information you want from any computer and at any time. So it is something that we suggest very strongly if the goal of the site is to gather a lead or customer information.

Absolutely, however there are some limitations that we would need to deal with, the most important being how your site will look at all sizes of screen and settings.

We can also do what might be called a "faux" screen, where it appears the entire page is utilized when we get to keep control of the size and therefore control of the appearance.

Last, having too much content and not enough space on a web site is not a problem we encounter all that often.

Absolutely! Creating dynamic sites that your visitors can interact with, and more important, that you can capture consumer information is offered.

We can also create databases for you to keep information about those that visit, and give you the ability to market to them.

No, all of the animations, menus and designs you see on this site are available and would be offered, at no extra charge on any site we would create.

Every page and site we create is a billboard advertisement for our service. We would not produce a site that would not look good to your customers or ours!

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paulgdesigns.com Saint Peters Village, Pa 610-469-8643
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